Participating on LinkedIn – or any online environment – comes with its own particular set of challenges & concerns. One of those concerns is often “What is the etiquette of using it?”
In response, people have written a whole range of pieces of advice and there are there are massive tomes advising on how to go about it. While they have their place, I honestly feel they vastly over complicate the whole thing.
Don’t get me wrong, I understand people’s misgivings. However, for LinkedIn, I feel most of us have an inbuilt understanding of how to do things, because it’s exactly what we do naturally face to face or over the phone every day. We meet new people, we introduce ourselves and ask about them … essentially, we talk to them!
However, on LinkedIn, either we disregard all of this accumulated knowledge (more…)
Let me quickly set the scene of my analogy today and identify a couple of the main protagonists. We are talking “Strictly Come Dancing” here – “Dancing with the Stars” for colleagues across the Pond.
As you might imagine, Strictly is ostensiously a dance competition – you dance well, the judges mark you highly, you stay in to dance again the following week, and the person who comes last is voted out of the competition after a dance off.
Except that it isn’t.
Granted, it is partly a dance competition … but it is also part popularity contest. Why so? Because it is not just the well informed judges voting on who stays or goes, but also us, the general “armchair experts” public. And while we do partly judge it on the dancing, we also bestow our voting favours on what we enjoyed and, crucially, on who we like.
And on occasions, it is the mix between these two elements which is crucial. (more…)
There was an interesting addition to the site functionality that LinkedIn has just announced and which I spotted a couple of weeks ago in the Settings area. It’s all about the difference between “connecting” with and “following” someone – you see, you can do both (which is the norm) or either (‘follow but not connect’ or ‘connect but not follow’) or neither of course.
Confused? Well, let me help. (more…)
There are some layout changes to the Personal Profile page which are being rolled out at the moment on LinkedIn – this is following a similar phase to other roll outs with a beta phase coming first and then extended across the network.
You may not yet have it but forewarned is forearmed so here are the changes I’ve noticed and some recommendations for 4 key elements where the emphasis has shifted.
[I’ve also highlighted some Points To Note (PTN) that I feel warrant a special mention – forgive me the use of yet another acronym but NB didn’t really seem to cut it anymore.]
Well, for those of us who are yet to receive the new format, here are the two side by side: (more…)
||Advanced LinkedIn, LinkedIn Site Changes, LinkedIn Tips, LinkedIn Updates, New LinkedIn Profile, Optimise your Profile, Using LinkedIn
||LinkedIn Headline, Linkedin Profile, LinkedIn Profile Optimisation, Linkedin Site Changes, New LinkedIn Profile
I think that this is what you could call at best a functional post … if you were being kind! 🙂
However, it is something that I have been asked about on numerous occasions so I thought that it was time to bite the bullet and put the list together, at least as it currently stands.
What I am talking about is the list of Industries that LinkedIn uses on certain areas of the site and which are designed to allow categorisation and organisation of the industries in which both individuals and companies operate. These are two places where this designation appears (more…)