A lot of what people do on LinkedIn is talk – they share their own information (or other people’s), publicise what they are doing, demonstrate their expertise etc. And that’s great, because LinkedIn has a number of great tools which allow you to do just that and, hopefully, you will have chosen topics that your network wants to hear about.
However, there’s the other side of networking … and of business … and that is listening. LinkedIn is also really good at that too. So, as you might imagine, there are also a number of different tools and places on LinkedIn which provide great ways for you to do just that.
Listening is really important – the much touted adage of (more…)
The location field on LinkedIn has been a bit of a bug bear for some people – in the UK, as elsewhere, it doesn’t necessarily display where you actually live or work. In fact, your displayed location has always been dictated by the postcode instead (or Zip Code, should you prefer).
This can mean, particularly outside of the main cities, that you might actually work in one location but your profile will steadfastly display somewhere totally different, simply because your town falls into a different postal area.
Let’s take an example … The Queen. One of those people that I would like to be able to do a LinkedIn Profile Makeover for – well, it would be fun wouldn’t it? Maybe I should have offered that as a Royal Wedding gift! But, I digress.
Anyway, as it used to stand, if the Queen used her Windsor Castle address on LinkedIn, then (more…)
Whatever our endgame is when it comes to LinkedIn – developing new business, finding a job, creating a community etc. – extending our network and creating new contacts is a key part of that. In most cases, this usually means us focussing on increasing our own connections – however, there’s more to it than that.
There’s also a huge amount of value to be had from taking a more proactive approach to strengthening the network around us – in particular, being able to put two of our direct connections in touch with each other when we believe they would benefit from connecting.
LinkedIn gives us a few different ways to do just this and, in an ideal world, we should be looking carefully at doing this – some might even consider this to be the very essence of good (more…)
One of the questions which comes up with a certain regularity in LinkedIn Answers – the user Q&A section on the site – is how to make changes or updates to their past experience or their Education within their Public Profile.
The way to change your Current position is nice and obvious, as the ‘edit’ links sit clearly in the blue area at the top and, let’s be honest, editing your current roles are the most likely thing that you will be doing. Nevertheless, in optimising your profile, your past experience also comes into play both in terms of backing up your current strengths and offerings, but also in terms of the ranking within the LinkedIn search results.
The format changes when you wish to update both your past experience and education. To edit those, (more…)
Imagine the scene, if you would.
You’re at a networking event, chatting casually to some people you’ve just met and a couple of old acquaintances – generally getting to know them, relaxing into the evening while still trying to place where you met that person who said hello earlier as you first walked in.
Suddenly the door to your left is flung wide open and in rushes a rather manic looking figure clutching a big bundle of business cards. Racing around the room, this figure thrusts a business card into everyone’s hands, not saying a word and not even making eye contact. You glance down and see the card bears his name (which you don’t recognise) and an invitation to join “his network”.
Before anyone can utter a sound or offer a welcoming hand, he exits stage right (as they say) with the air of someone who considers himself to be an accomplished networker, leaving in his wake a trail of business cards and bemused onlookers. (more…)
[FYI – there’s a key bit of advice at the end regarding setting permissions for LinkedIn Company Page administrators so do read on!]
Well, you’ve got to laugh haven’t you?
I’ve been telling clients during training sessions all about the hugely improved new company page set up on LinkedIn – indeed if I wasn’t so firmly set against hyperbole when it comes to Social Media then I’d be tempted to call it awesome. Anyway, suffice to say, between you and me, it really is hugely powerful with some fabulous potential in terms of marketing opportunities, customisation and tapping into the power of recommendations!
But who can edit them?
Anyway, the only thing I didn’t like was the fact that anyone with an email address on the company domain could get in and edit it. Well, no longer the case, as I guess (more…)