To get the best from LinkedIn, it’s essential to start with a clear idea of what you wish to achieve and the results that you want from it.
In the LinkedIn strategy session, we take these initial goals and develop a plan of action to ensure that they are actually achieved. This is most commonly done with the senior team allowing us to examine the elements which need to organised at a corporate levels (including use of the enhanced Company Pages) as well as identifying best practice in how individuals’ activity should be organised and channelled as appropriate.
As we work through that then, according to your requirements, as part of that process we will look at:
– Personal Profiles
– Connection strategy
– Marketing strategy
– Business development strategy
– Integration strategy
Taken to the full extent, we will then plan out an initial content calendar to get the messages across and the routes which will then be applied, together with an initial roadmap forward.