Tag Archives: LinkedIn Tips

LinkedIn Tip: Get your blog connected

LinkedIn Tips and Advice: LinkedIn Public ProfileI don’t know about you, but I like to get as much benefit as possible from the work that I put into something.

My blogs are a great example of that. I’ve been running a blog for over 5 years now and also have set blogs up for, I guess, over 100 companies and individuals. Done right, they’re a fabulous business tool – a combination of push marketing, with relationship building and search engine marketing all in one nice little bundle. A key component in the social media as well as the internet marketing mix.

One place where all the information from your blog is going to be particularly valuable is over on your LinkedIn profile. It’s the perfect place to display things you’ve written that demonstrate your experience and expertise or show off the services / products you provide. A perfect (more…)

Article Categories: LinkedIn Advice, LinkedIn Applications, LinkedIn Tips
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LinkedIn Tip: Get your Current Roles in Order

LinkedIn current roles - how to reorder themMost of us wear more than one hat in business and on LinkedIn, we reflect this by having a number of “Current” roles on our profile. This might also include membership of business organisations, networking groups, non exec positions etc. or we may simply be using it as part of our LinkedIn Profile optimisation and hence splitting out the roles we have to help push us towards the top of the search results in LinkedIn.

Whatever our reasons, we almost certainly have one which we particularly want to be known for and which should appear at the top and then a preferred order for the others to appear. Previously on LinkedIn, we could only change that order by ‘playing’ with the start dates, as the roles were ordered purely on the basis of the start date for each role.

That is no longer the case.
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Article Categories: LinkedIn Advice, LinkedIn Site Changes, LinkedIn Strategy, LinkedIn Tips
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LinkedIn Events – really useful (even with no event to promote)

LinkedIn Events*** UPDATE: Unfortunately the Events section was removed by LinkedIn at the end of 2012 and is no longer available ***

The events section in LinkedIn is a great place to promote events – I’m guessing that might not come as too big a surprise to you? However, just in case you weren’t even aware of its existence (shame on you – or should that be shame on LinkedIn?) then you will find it hidden away under the ‘More’ button on their main menu.

Hopefully that may well change but, in any case, it doesn’t take away from all the benefits it offers. And what are they, Mark, I hear you ask?

[Update: December 2012 – I’m afraid that as of November 2012, LinkedIn has decided to drop this very useful feature. While we are trying to get in re-instated through weight of requests, only time will tell.]

Well, the bits that I personally find most useful are:
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Article Categories: B2B Advice for LinkedIn, Businesses using LinkedIn, LinkedIn Advice, LinkedIn Tips
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Your LinkedIn Profile Photo – it’s important for you!

LinkedIn Profile SeriesThere are three things that accompany you around the LinkedIn site and that you must use appropriately – your name, your professional headline and your photo.

When it comes to the photo, it may be stating the obvious but, first and foremost, it’s really important to have one in there! There are still people who, for whatever reason, decide to remain anonymous, perhaps out of coyness or some private reason of their own.

However, I would really encourage you not to leave it like that for five key reasons: (more…)

Article Categories: LinkedIn Advice, Optimise your Profile
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Deleting a Connection on LinkedIn

LinkedIn Questions and AnswersAnother of the most frequently asked questions within the LinkedIn Answers section is how to delete or remove a connection or, I guess more accurately, how to disconnect from someone on LinkedIn that you are currently connected to.

[Updated May 2013 to include the method to do this with the new formats on LinkedIn as well.]

Do check alternatives

Just as an initial comment, no doubt you have a good reason for this but do bear in mind that once you have removed a connection, you will not be able to simply reconnect with them – instead it’s something that currently will need to be done through the LinkedIn Customer Services.

There may, also be other ways to achieve what you want without removing them – for example, if (more…)

Article Categories: Q & A on LinkedIn, Using LinkedIn
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10 focus areas on your LinkedIn profile

LinkedIn Profiles - 10 focus pointsThe old adage states that “All roads lead to Rome” and, for me, on most social networking sites the same is true when it comes to your profile page – no matter where you come across someone, you will automatically gravitate back to their profile page soon afterwards to find out more about them. This makes your profile page an essential element to get right and one that is worth spending the time on to make sure it works for you and not against you.

This is particularly true on LinkedIn where you now have an increasing number of ways to communicate what you do, allowing you to both state and demonstrate your experience and your knowledge. However, it isn’t a CV (Resume) so don’t just take your “normal” CV and copy (more…)

Article Categories: LinkedIn Advice, LinkedIn Strategy, LinkedIn Tips, Optimise your Profile
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