Tag Archives: LinkedIn Advice

Get Tagging on LinkedIn

January 31, 2012 by ,

LinkedIn Tagging OptionsTagging is something that I wish I’d done right from the start on LinkedIn but, to be totally honest, I simply didn’t know that I could. It was only much later that I realised just how useful it could be and so decided to go back through all of the people I’d connected with and add relevant tags, which certainly took a while!
So, I thought that I’d help you avoid my own mistake and save you some time in the process!

Just to be clear, tags on LinkedIn are simply keywords you can “attach” to your 1st level connections (ie. the people you are directly connected with) which essentially allow you to put them into categories, a bit like creating different folders to keep their records in. LinkedIn actually starts the process for you – when you invite people to connect as ‘colleague’, ‘friend’ or as ‘groups’ then, when they accept, they automatically get tagged as such.

However, the real benefit is that you can (more…)

Article Categories: B2B Advice for LinkedIn, LinkedIn Advice, LinkedIn for Recruitment Agencies, LinkedIn Tips
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Connect blogs to your LinkedIn profile

December 12, 2011 by ,

Blogs and LinkedIn StrategyI don’t know about you, but I like to get as much benefit as possible from the work that I put into something.

My blogs are a great example of that. I’ve been running a blog for over 5 years now and also have set blogs up for, I guess, over 100 companies and individuals. Done right, they’re a fabulous business tool – a combination of push marketing, with relationship building and search engine marketing all in one nice little bundle. A key component in the social media as well as the internet marketing mix.

One place where all the information from your blog is going to be particularly valuable is over on your LinkedIn profile. It’s the perfect place to display things you’ve (more…)

Article Categories: LinkedIn Advice, LinkedIn Applications, Q & A on LinkedIn
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LinkedIn Tip: Get your Current Roles in Order

November 21, 2011 by ,

LinkedIn current roles - how to reorder themMost of us wear more than one hat in business and on LinkedIn, we reflect this by having a number of “Current” roles on our profile. This might also include membership of business organisations, networking groups, non exec positions etc. or we may simply be using it as part of our LinkedIn Profile optimisation and hence splitting out the roles we have to help push us towards the top of the search results in LinkedIn.

Whatever our reasons, we almost certainly have one which we particularly want to be known for and which should appear at the top and then a preferred order for the others to appear. Previously on LinkedIn, we could only change that order by ‘playing’ with the start dates, as the roles were ordered purely on the basis of the start date for each role.

That is no longer the case.
(more…)

Article Categories: LinkedIn Advice, LinkedIn Site Changes, LinkedIn Strategy, LinkedIn Tips
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Remember to say “Hello!”

August 19, 2011 by ,

Say hello on LinkedInShort and sweet today and, at the same time, one of the most powerful things you can do on LinkedIn.

You receive an invitation to connect and press the “Accept” button. Another connection made. But should you leave it at that? I say no. At that moment, perhaps more than any other, you have the perfect opportunity to develop that potential relationship easily and immediately by writing back and getting the conversation going right there and then.

Let’s face it – if you were at a face to face networking event and you’ve just gone through the “preliminaries” of introducing yourselves, would you just leave it at that? It would seem unusual to do so … maybe counterproductive even, almost giving off the message that well I now know the minimum about you and that’s all I want. (more…)

Article Categories: LinkedIn Advice, LinkedIn Tips, Networking supercharged
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Personalise your LinkedIn invite

January 21, 2011 by ,

Bad Networker - Personalise LinkedIn InvitesImagine the scene, if you would.

You’re at a networking event, chatting casually to some people you’ve just met and a couple of old acquaintances – generally getting to know them, relaxing into the evening while still trying to place where you met that person who said hello earlier as you first walked in.

Suddenly the door to your left is flung wide open and in rushes a rather manic looking figure clutching a big bundle of business cards. Racing around the room, this figure thrusts a business card into everyone’s hands, not saying a word and not even making eye contact. You glance down and see the card bears his name (which you don’t recognise) and an invitation to join “his network”.

Before anyone can utter a sound or offer a welcoming hand, he exits stage right (as they say) with the air of someone who considers himself to be an accomplished networker, leaving in his wake a trail of business cards and bemused onlookers. (more…)

Article Categories: LinkedIn Advice, LinkedIn Tips, Networking supercharged, Using LinkedIn
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Customise your website links

January 15, 2011 by ,

LinkedIn Profile SeriesIt’s important to make best use of what we are given on LinkedIn, I think that you’ll agree. The links through to our websites and blogs form another key part of the information we provide as it helps us get people thinking about our sites and also encouraging them to click through and visit them. After all, LinkedIn is really just a place to initiate the connection with people but then you’ll want them on your own site to further the relationship.

Anyway, to help encourage them to come through to your website, you need to make sure that you don’t simply retain the simple “Company Website” display name that is the default text that LinkedIn gives us. (They currently provide a choice of 5 in all that, while descriptive I guess, are always going to be generic.)

Instead, how about being able to customise them and so display the name that you would like to have there. It will attract the eye (more…)

Article Categories: Businesses using LinkedIn, LinkedIn Advice, Optimise your Profile, Using LinkedIn
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