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Tag Archives: LinkedIn Signal
Using hashtags on LinkedIn
You may have noticed a resurgence of hashtags on LinkedIn over the past few months and you may also have seen some extra areas popping up around the site as well to help their usage.
It seemed appropriate therefore to have a delve into just how we might use them effectively on LinkedIn, both from a publisher’s perspective and also as a reader / consumer of content.
And if you think “Nah, hashtags aren’t for me” then you might be right but, on the other hand, you might find that there’s some real business use built in and that it’s not all just #hashtaghypebutnotreallyuseful
Using hashtags as an Author / Publisher
So why bother with hashtags when you publish on LinkedIn? As you may have noticed, LinkedIn has started to encourage us to use hashtags every time we post, whether that is an update or an article, giving us some suggested initial selections which are based on your past usage and also on the text you have inserted.
Article Categories: | Content Marketing, LinkedIn Marketing, LinkedIn Site Changes, LinkedIn Updates |
Article Tags: | LinkedIn hashtags, LinkedIn Marketing Planning, LinkedIn Signal, Linkedin Site Changes, LinkedIn Updates |
Using LinkedIn to listen
A lot of what people do on LinkedIn is talk – they share their own information (or other people’s), publicise what they are doing, demonstrate their expertise etc. And that’s great, because LinkedIn has a number of great tools which allow you to do just that and, hopefully, you will have chosen topics that your network wants to hear about.
However, there’s the other side of networking … and of business … and that is listening. LinkedIn is also really good at that too. So, as you might imagine, there are also a number of different tools and places on LinkedIn which provide great ways for you to do just that.
Why listen?
Listening is really important – the much touted adage of (more…)
Article Categories: | Groups on LinkedIn, LinkedIn Advice, LinkedIn Strategy, LinkedIn Tips, Using LinkedIn |
Article Tags: | LinkedIn Answers, LinkedIn Groups, LinkedIn Signal |
LinkedIn Search Updates – this is really powerful!
[Update: as of 29th July 2013, LinkedIn has removed the LinkedIn Signal functionality from the site. A real pity because of its immense utility – if there are any ways to find the information it used to provide then I will report back here.
Update 2: You can now once again see Updates but only from individuals rather than be able to search teh site in its entirety. There is a post about this on this site here.]
LinkedIn have added another feature today, LinkedIn Search Updates, that will help you to reach out a just that little bit further into the 90m people that are currently members of the site by giving you the ability to search what they are writing about and sharing with others on LinkedIn. And it can be incredibly powerful!
If you were aware of LinkedIn Signal announced last year, then this is it … or at least the first incarnation. It comes in the form of a rather innocent looking Search box that sits on your homepage just above the Updates that appear there – however, this is actually quite a revolution (and revelation) because of the access it now gives you to what’s being said across the whole of the LinkedIn network, rather than (more…)
Article Categories: | LinkedIn Advice, LinkedIn News, LinkedIn Site Changes, Networking supercharged, Using LinkedIn |
Article Tags: | LinkedIn Network Search, LinkedIn Search, LinkedIn Search Updates, LinkedIn Signal, LinkedIn strategy |