One of the big changes which happened when the top of the profile was modified earlier this year was that it provided the contact info box with a much more prominent position – previously this information had been somewhat lost in the wilderness in the right hand side bar and to be honest somewhat lost when you looked at someone’s profile.
No Longer! It is now very much front and forward and it is massively important to use it to best advantage … because most people don’t.
As a big indication of this, before every training session I run, I have a look at all the profiles of the people who are attending my courses or one of the in-house sessions for sales teams that I run. What they have in their Contact Info area is one of the elements I check and record.
In about 80% of cases, this section only contains one element which is (more…)
LinkedIn has been prolific in the last few months in rolling out a huge range of new elements across the site, often first on the mobile devices before then trialling and releasing them on the main desktop version.
One such feature that seems to have just received the ‘desktop treatment’ is called Kudos which was released about 6 weeks ago on mobile and allows you to thank specific people in your network for standing out in some way. They do this by giving you the chance to create and post an update containing an image which looks rather like a type of digital postcard, thanking that person for standing out in some way.
Now before you switch off, that’s really quite a nice thing to do. We know how powerful and important ‘Recommendations’ are on the site and while there are some amongst us (my hand’s firmly ‘up’ at this point) who are less convinced about ‘Endorsements’ because of the rather random way they are given by some (hey, I have double figure endorsements for my skill in ‘Extreme Ironing’ which is fairly random in itself), (more…)
Since I started on LinkedIn, the site has always recommended that you only put your email and contact information in the official places – phone number goes in the phone contact field, email address in the email field and so on.
I could see the logic in that – there were automatic settings available to hide these from anyone that you weren’t connected to so the control was there. The trouble is that I wanted to be contacted by people I wasn’t connected to … that was my raison d’etre for being on the site.
If I had piqued their interest with something I had written, a comment I’d left or just what was in my profile then I wanted them to be able to get in touch, so I added my email address in particular to my Summary section so that it was visible to all.
Not exactly within the strict guidelines of the site but practical for what I wanted to achieve. (more…)
The ‘People Also Viewed’ section is an area that has great potential value to people looking at your profile page. However, unlike most other parts of your profile, this is one that you don’t directly control in terms of the information it provides.
More annoyingly, the value it provides isn’t reflected back to you, but rather benefits the person looking or indeed the people who appear in this list. Not good!
Just to be clear, the section I’m talking about is the column on the right hand side of your profile page which displays a series of profile links. (more…)
There are some layout changes to the Personal Profile page which are being rolled out at the moment on LinkedIn – this is following a similar phase to other roll outs with a beta phase coming first and then extended across the network.
You may not yet have it but forewarned is forearmed so here are the changes I’ve noticed and some recommendations for 4 key elements where the emphasis has shifted.
[I’ve also highlighted some Points To Note (PTN) that I feel warrant a special mention – forgive me the use of yet another acronym but NB didn’t really seem to cut it anymore.]
Well, for those of us who are yet to receive the new format, here are the two side by side: (more…)
||Advanced LinkedIn, LinkedIn Site Changes, LinkedIn Tips, LinkedIn Updates, New LinkedIn Profile, Optimise your Profile, Using LinkedIn
||LinkedIn Headline, Linkedin Profile, LinkedIn Profile Optimisation, Linkedin Site Changes, New LinkedIn Profile
I think that this is what you could call at best a functional post … if you were being kind! 🙂
However, it is something that I have been asked about on numerous occasions so I thought that it was time to bite the bullet and put the list together, at least as it currently stands.
What I am talking about is the list of Industries that LinkedIn uses on certain areas of the site and which are designed to allow categorisation and organisation of the industries in which both individuals and companies operate. These are two places where this designation appears (more…)